Multi-Platform Listing

What are the benefits of multi-platform listing for property owners?

‍Multi-platform listing increases visibility across different guest demographics, maximises occupancy rates, and reduces reliance on any single booking channel. In Australia's competitive market, it typically boosts bookings by 25-40% compared to single-platform listings.

Does MadeComfy provide multi-platform listing?

‍Yes, MadeComfy lists properties across all major Australian platforms including Airbnb, Booking.com, and Stayz, plus our own website. We use synchronised calendar technology to prevent double bookings while optimising each listing for the specific platform's audience.

How do pricing strategies work across multiple platforms?

‍MadeComfy employs dynamic pricing that automatically adjusts rates across all platforms in real-time, accounting for:

• Platform-specific fee structures
• Seasonal demand fluctuations
• Local events and competition
  This ensures consistent, competitive pricing while maximising owner returns.

What challenges does multi-platform listing present?

‍The main challenges include maintaining consistent availability calendars, managing guest communications across platforms, and ensuring uniform house rules. MadeComfy handles these through:

• Centralised reservation management software
• Standardised guest communication templates
• Automated calendar synchronisation

Are there properties that shouldn't be multi-platform listed?

‍Some strata properties have platform restrictions, and a few exclusive listings perform better on single platforms. MadeComfy assesses each property individually, recommending the optimal mix of platforms based on location, type, and target guest demographics.

For property owners, MadeComfy's multi-platform approach combines broad market reach with sophisticated channel management, typically delivering 15-30% higher annual revenue than single-platform strategies in the Australian market.