Search Ranking

What factors influence my property's search ranking?

‍Key ranking factors include listing completeness, booking conversion rate, review scores, response times, cancellation rates, and pricing competitiveness. Booking platforms also prioritise properties with Instant Book enabled and those frequently receiving 5-star reviews.

How quickly can search ranking improvements be seen

‍Most changes become noticeable within:

• Two to four weeks for profile and listing optimisations
• Six to eight weeks for review score improvements
• Immediately for pricing adjustments during peak demand
• One to two booking cycles for conversion rate impacts

How does MadeComfy improve my property listing's search ranking?

‍MadeComfy employs proven strategies including:

• Professional photography and optimised listing descriptions
• Dynamic pricing to maintain competitive positioning
• Guaranteed same-day response to guest inquiries
• Strategic use of promotions and discounts
• Regular updates to keep listings fresh and relevant

Does my property's location affect search rankings?

‍Yes, platforms consider:

• Proximity to popular landmarks and transport
• Neighbourhood desirability and safety ratings
• Local competition density and quality
• Accessibility to amenities and attractions

Can poor guest reviews permanently damage my ranking?

‍While negative impacts are significant, they can be overcome by:

• Addressing feedback with genuine improvements
• Accumulating more positive reviews over time
• Temporarily adjusting pricing to rebuild conversion rates
• Updating listing details to better manage expectations