MadeComfy and Sidekick Partnership: Empowering Real Estate Agencies to Future-Proof with the latest strategies.

27 Mar 2025
5 min read
MadeComfy and Sidekick Partner: Empowering Real Estate Agencies to Future-Proof with Short-Term Rentals

We’re excited to announce a new chapter in real estate innovation: MadeComfy has partnered with Sidekick Coaching to help agencies across Australia future-proof their businesses and stay ahead of industry trends. This collaboration is designed to empower real estate professionals to seamlessly transition and diversify into the booming short-term rental market - unlocking new revenue streams and ensuring long-term success for the agency (Especially those agencies with high-demand locations for holiday rentals and corporate rentals!) 

Why This Partnership Matters

The property landscape is evolving rapidly, with short-term rentals delivering impressive returns and strong occupancy rates across Australia & New Zealand. For example, agencies partnering with MadeComfy Pro have seen annual revenues rise by 8% year-on-year, with occupancy rates holding steady between 68-78% and average daily rates climbing. As demand continues to grow, agencies that diversify into short-term rentals are positioning themselves at the forefront of market opportunity.

The partnership further signals the success MadeComfy Pro is bringing to it’s agency customers. Sidekick Coaching, a respected authority in real estate business development and leadership, has chosen to partner exclusively with MadeComfy Pro. This endorsement signals to agency principals that they are accessing a platform and support system that meets the highest standards in the industry.

What Sidekick Coaching Brings

Led by industry expert Hermione Gardiner, Sidekick Coaching provides tailored business consulting, property management training, and actionable strategy sessions for real estate agencies. With the recent addition of Karla Major - a property management consultant with over 20 years’ experience. Sidekick delivers practical, real-world support to help agencies streamline operations, grow their rent rolls, and lead with confidence. Their approach is all about clarity, confidence, and building businesses that thrive, even when the owner steps away. They are unbiased strategists who work as an extension to agencies to help future-proof that rent-roll.

How MadeComfy Supports Agencies & Sidekick

MadeComfy’s award-winning short-term rental infrastructure, dynamic pricing technology, and end-to-end management solutions make it easy for agencies to tap into new markets without the operational headaches. From multi-platform marketing to 24/7/365 guest support, MadeComfy ensures properties outperform the market and deliver exceptional guest experiences.

The Power of Partnership

By joining forces, MadeComfy Pro and Sidekick Coaching offer a complete toolkit for real estate agencies:

  • Education & Training: Masterclasses, workshops, and in-office consulting to upskill teams and identify growth opportunities.

  • Seamless Transition: Step-by-step support to help agencies diversify their service offerings and capture the short-term rental market.

  • Ongoing Support: Access to expert advice, proven systems, and a network of like-minded professionals.

Ready to Future-Proof Your Agency?

With this partnership, agencies can confidently navigate change, embrace new revenue models, and deliver more value to property owners and investors. The future of real estate is dynamic - and with MadeComfy and Sidekick Coaching, your agency will be ready to lead.

Join our Free masterclass on the 30th July!

Diversify Rent-Roll: Short-stay Strategy led by MadeComfy Head of Strategy and Hermoine.

Reserve space here

Stay tuned for upcoming masterclasses and resources designed to help your business thrive in the short-term rental era. Together, we’re building the next generation of real estate success stories.

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