MadeComfy outperforms hotels in the short-term rental industry

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Posted by The MadeComfy Team
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Published on Mar 29, 2023

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MadeComfy has always been a pioneer in the Australian short-term rental industry, and our recent numbers show just how much we have surpassed the traditional hotel industry, even in the midst of the COVID-19 pandemic.

How has MadeComfy's occupancy rate compared to the traditional hotel industry?

According to a recent article by the Australian Financial Review, "International travel is key to returning hotel occupancy rates to 80% in 2023." At MadeComfy, however, our occupancy rates have many times surpassed 80% in 2022, outpacing hotels even during these difficult times. Further highlighting short-term rental successes, a recent SKIFT Research Global Outlook paper reports that STRs have doubled their growth in the last few years from 7% in 2012 to 14% in 2022. They witnessed growth in revenue contribution through the pandemic and shot past 2019 revenue levels.

What factors contribute to MadeComfy's success in the short-term rental industry?

We believe that our success can be attributed to our focus on offering a comfortable and homely experience for our guests. As the article notes, "the rise of home-sharing has become a formidable force in the travel industry and is offering tourists a much more personal and unique experience."

At MadeComfy, we take pride in providing just that – a unique and personalised experience for our guests. Our properties offer more space, privacy, and comfort than traditional hotels, and our guests can truly feel at home during their stay.

Property owners can benefit from higher occupancy rates and the ability to increase their profitability through flexible pricing strategies. We’re leading the charge in the short-term rental industry, outperforming hotels and offering a superior experience for guests.

How does MadeComfy offer a more cost-effective solution for travellers and a more profitable option for property owners compared to hotels?

MadeComfy offers a more cost-effective solution for travellers compared to hotels by providing more space, privacy, and comfort for guests. This unique and personalized experience is a result of MadeComfy's focus on offering a homely environment for guests, which sets them apart from traditional hotels. This, in turn, attracts more guests, leading to higher occupancy rates for property owners.

For property owners, MadeComfy provides a more profitable option compared to hotels by offering flexible pricing strategies, which help to increase their profitability. MadeComfy's direct reservations solution also streamlines the booking process, giving property owners more control over their pricing and yield optimization. This results in higher returns for property owners, and a more seamless experience for travellers.

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