What does an Airbnb management company do?

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Posted by The MadeComfy Team
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Published on Jan 31, 2023

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An Airbnb management company handles all aspects of your property's management including:

  • Guest management,
  • Cleaning and amenities,
  • Check-in systems, and
  • Maintenance.

An increasing number of Australian property investors are considering the use of short-term rental platforms such as Airbnb. The attraction is driven by higher returns over and above long-term tenancies.

Managing a short-term rental property by yourself is much more time-consuming and difficult compared to finding a long-term tenant.

Here we explain the key services provided by short-term rental management companies on behalf of property investors. Learn why it’s worth considering using a professional service and receive the benefits of both worlds; higher returns with much less hands-on work.

Property marketing and listing set up

madecomfy listing example chic 2-bed apartment in heart of south brisbane.jpg
An example Airbnb property listing set up by MadeComfy

The first step to renting your property is to have it listed on major short-term rental booking platforms. Airbnb is the largest and most popular in Australia. Some management companies will also list on other major sites such as Stayz, Homeaway, and Booking.com to maximise occupancy rates and earnings. When choosing a short-term rental manager, ask if they list on multiple sites or just Airbnb.

During the onboarding and setup phase, the company will perform an initial assessment of your property. They will seek to understand its best features and write a listing that will appeal to your target guest audience.

They will then take professional photos of the property and key spaces such as living areas, bedrooms, bathrooms, kitchen facilities, and outdoor areas if applicable. There’s often a considerable impact on a property's likelihood to be booked when it is marketed with professional, well-lit and thoughtfully staged photos.

Guest communication and check-in coordination

Professional Airbnb managers will handle all communication with guests. That will include check-in instructions, answering pre-reservation questions, and creating a guide for your property to make their stay seamless.

Depending on the size and capabilities of the company, Airbnb managers can offer a higher level of support to guests compared to a single self-managed host. For example, the support features below are provided by MadeComfy as part of our standard property management service.  

24/7 support

MadeComfy's dedicated support team is on standby to reply to guests 24/7 to answer booking platform messages, reservation requests and guest queries.

Multi-lingual communication

MadeComfy has a multilingual team that is able to communicate with international guests in five different languages: English, Chinese, German, French, and Spanish.

Cleaning and guest turnover

MadeComfy cleaning services

The standard of your property’s cleaning service is one of the most important factors in satisfying your guest’s experience.

Self-managed Airbnb hosts must clean the property themselves or hire contract cleaners each time a guest departs. One challenge of hiring independent cleaners is ensuring their availability between guest stays. It’s necessary to have a few different cleaners on call in case one is unable to clean the property on a specific date.

An Airbnb cleaning routine must include details such as changing linen and restocking essential items such as toiletries.

Short-term rental management companies handle the guest turnover and cleaning processes on your behalf. That ensures you will always have reliable and experienced cleaners between bookings.

A routine clean by MadeComfy always consists of:

  • Vacuum or mopping floors,
  • Removing rubbish and emptying bins,
  • Wiping down surfaces,
  • Changing towels and linen,
  • Restocking essential items,
  • Cleaning dishes and cooking utensils, and
  • Making the beds.

It's critical to enquire about their cleaner quality assurance processes or if the cleaning is solely managed by individual cleaners when researching Airbnb management providers. At MadeComfy cleaners will photograph individual areas. These photos are verified by a quality assurance team to ensure consistency of standards.

Some Airbnb management companies are unable to manage same-day guest turnover due to the size and sophistication of their cleaning team. Check if the Airbnb management company can offer this service. It will allow your property to be made available and booked more frequently and increase your earning potential.

Pricing and revenue management

While possible to ‘set and forget’ a listing once it’s up on Airbnb or any other booking platform, your property will lose significant revenue without active pricing management.

There are many ways to manage a property’s nightly pricing. The more data you have available, the better you will understand your local market to maximise your occupancy and average daily rates.

Data-driven pricing management is such an important aspect of maximising a property's earnings that MadeComfy has a dedicated in-house team. They analyse rates from nearby properties, adjust pricing to seasonal trends and track local events that drive up demand.

Airbnb management companies charge a management fee in proportion to your booking revenue. They are effectively incentivised to maximise your earnings and continually seek price optimisation opportunities.

Property Maintenance

Ensuring your property is maintained at a high standard with issues addressed promptly is crucial to the guest experience. Different Airbnb property managers offer varying levels of support. Some simply notify you when an issue needs to be resolved. Others provide proactive maintenance and directly fix problems on your behalf.

All MadeComfy properties are inspected regularly as part of a preventative maintenance schedule by an in-house maintenance manager. Any repair work can be carried out with minimal disruption between guest bookings as a result.

Common areas checked include:

  • Air-conditioning units
  • Appliances such as fridges, ovens, stoves, and dishwashers
  • Plumbing issues
  • Smoke alarms and carbon monoxide detectors, and
  • Lighting and electrical.

In addition to specific maintenance inspections, the most visibly apparent issues will be picked up by cleaners between stays. That means Airbnb-managed properties are inspected and checked more frequently than long-term rentals.

Get in touch with our team to learn more about MadeComfy's Airbnb Management services.

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